YouTube UK Media Pack 2014
YouTube offers advertisers opportunities that traditional media simply can’t match. But while being beyond compare is great, it means you can’t simply use like-for-like proof points to sell yourself, particularly if many of the offerings are unfamiliar with traditional TV media planners.
So we developed a media pack to provide these agency media planners with everything they need to know about the opportunities YouTube can offer their clients in one engaging, attractive, indispensable document.
It’s already been warmly received by over 800 agencies and is set to roll out across EMEA.